办公时间:开启你的亚马逊战略
在本周的办公时间里,NOSH编辑卡罗尔·奥滕伯格与电子商务机构Cartograph的联合创始人兼首席运营官克里斯·莫和在线销售经理Beekeeper Marketing的业务管理高级总监坎布里亚·科普兰一起讨论了成功的食品和饮料公司如何利用零售巨头亚马逊。我们的嘉宾不仅会帮助新兴品牌学习如何在平台上推出产品,还会为现有商家提供如何更有效地运营亚马逊业务的建议和技巧。他们还将分享正在进行的Covid-19大流行如何影响亚马逊,进而影响CPG品牌,以及公司现在可以做些什么来更好地为可能的第二波浪潮和亚马逊的放缓做准备。现在提交你的问题,有机会在节目期间通过Zoom致电,并与两位亚马逊顶级销售顾问的领导者进行讨论,他们曾与Justin 's, 4th & Heart, Caulipower, Smashmallow, Hiball和Olly等品牌合作。Chris Moe是Cartograph的联合创始人兼首席运营官,这是一家专注于电子商务的机构,帮助天然消费品品牌在亚马逊上销售产品。该机构在战略、定价、运营和物流、搜索引擎优化和亚马逊广告等方面为品牌提供支持。Chris之前在麦肯锡公司工作,并拥有康奈尔大学的学士学位。Cambria Copeland是亚马逊综合管理机构Beekeeper Marketing的业务管理高级总监,现在是Digital Technology Group of Advantage Sales and Marketing的一部分,在那里她领导业务管理团队。坎布里亚在过去的6年里一直管理着养蜂人营销公司的电子商务账户。她拥有旧金山州立大学电子传播艺术学士学位。 Office Hours is an exclusive show for subscribers of BevNET and NOSH. Subscribe today and tune in every Tuesday at 3 p.m. ET to hear from industry experts and get your questions answered. Sponsorship opportunities are available for this live video series. Please send inquiries to sales@bevnet.com About Office Hours Office Hours brings industry thought leaders in Food and Beverage into conversation with the community to offer advice, answers, and discussion that can help brands and their associates overcome the challenges of both the present days and those to come. About BevNET BevNET.com is the leading media property dedicated to the non-alcoholic beverage industry. Founded in 1996, BevNET provides comprehensive, cross-channel, up-to-the-minute information about the beverage industry and reviews of non-alcoholic beverages. BevNET attracts brands, suppliers, ingredients providers, service providers, retailers, distributors. About NOSH NOSH is the leading source for informed, comprehensive coverage and context for the growing community of businesses with Natural, Organic, Sustainable, and Healthy packaged food. As the food-focused extension of BevNET.com, NOSH offers products in a variety of media that reaches engaged brands, retailers, investors, distributors, suppliers, and service providers.
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