Walmart’s Will McDonald will speak atmanbetx3.0 在纽约大规模零售商如何访问lerating its partnerships with entrepreneurial beverage brands.
While brands have always seen Walmart as a path towards large-scale growth, the company has also recently pioneered or taken part in exclusive launches and early-stage expansions of several products, both chain-wide and within bespoke distribution footprints. It wants to do more.
Under McDonald, Walmart’s VP/DMM-Beverages, the company is attempting to offer new ways for brands to enter its stores without immediately having to fit into its more than 4,600 locations. Beverage buyers are also developing insights through incubation partners and other programs designed to allow emerging brands to grow and succeed in its system.
McDonald will discuss the best ways to pitch Walmart and to thrive in its stores, both for emerging and scaling brands, as well as offer advice on the trends he sees affecting the overall beverage market.
As a special opportunity for registered BevNET Live attendees, on June 15, Wal-Mart buyers will also be at BevNET Live for private, pre-scheduledone-on-one meetings; attendees will receive information about signing up for the meetings after theyregisterfor the event. BevNET Live’s One-to-One Retailer Meetings are powered by SIP & Hi-Touch Libations.
This talk with McDonald is just one of the ways BevNET Live Summer 2023 in New York can help beverage entrepreneurs improve their businesses. The event features two days ofspeakerswho can help refine your brand strategies and tactics, as well asdiscussionswith key retailers, distributors, investors and other gatekeepers who can help provide beachheads for growth. BevNET Live also offers unmatched opportunities to connect, throughBeverage School, theNew Beverage Showdown, and a variety of networking events throughout its two-day span. Time is running out toregister.
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About BevNET Live
BevNET Live is the premiere event for beverage brands, distributors, service providers, retailers and investors to discuss what’s next for the industry. With the industry’s foremost speakers and our New Beverage Showdown, BevNET Live attracts hundreds of brands to each event.